Below are some suggestions on how to help justify buying a subscription, either to those who write the checks, or maybe even to yourself if you're not sure if it's worth it:

The Cost Per Report Can Be Rather Small - there are over 250 premium reports on the site and if you divide the annual cost by 250, the price per report may be rather small.  For example, if your subscription cost $1,000, that's only $4 per report!  If you contracted with someone to build a report, they'll probably charge a minimum of $100 per hour, and some even close to $200 per hour.  If it takes them 10 hours to build a report, you've spent anywhere from $1,000 to $2,000 on just one report vs having access to 250 reports for $1,000!   I've put several hundred hours into all the reports on the site, so even using a minimum calculation of an hour per report with a rate of $100 per hour, the  site subscription is getting you at the minimum around $25,000 worth of reports!

The Reports Can Save the District Money - if you're not familiar with SQL or the tables and fields in the database, getting the SQL correct on any report can be time consuming and mistakes can happen.   You may want a certain report, or someone in your district has requested one, and it turns out you found what you wanted on the site.  Without a subscription, you could try building the report yourself, but that means you're spending time on it rather than on other things which need to be done.  You could ask your boss how much an hour of your time is worth (pay + benefits) and then take that times the number of hours you think the report will take.   For example, if your boss says you're worth $60 an hour and you figure the report is going to take 10 hours, that means they're basically paying you $600 to create the report.  If it turns out the site subscription was $500, it's actually better for them to spend the money on it, because instead of just getting one report, they're getting 250+.  If the subscription cost $1000, it's still better for them to put the $600 toward it, especially if they expect you to spend time on building more reports.  

The Reports Can Save You Time - in addition to saving the district money, a site subscription saves you time and allows you to do other things.  Using the example above, the 10 hours you would have used on building the one report could have been used on other projects instead.  The site subscription actually started because participants in one of my conference sessions on Creating Reports Using sqlReports had ideas for several reports they wanted but realized they didn't have the time to build them.  One participant said that it would be nice if there was a site with a wide range of reports and they would be willing to pay for a subscription.  Several others agreed and so I started the site and it's the largest selection of reports for sqlReports on the web.  Since then I've heard from several people how it has saved them valuable time because they just have to import reports from the site instead of having to spend the time to build the reports themselves.  They can work on other projects or have more free time since they're not trying to complete all their other projects plus build reports!

The Reports Are Updated and New Ones Added All the Time - all of the reports on the site are monitored and updated if needed.  The site and sqlReports are my job and sole source of income, so I make sure everything is up-to-date and works as expected and I test things every time there is a new update to PS.  A good example is the difference in tables and fields between the gradebooks when it comes to assignments.  Reports that work for PTG won't work with PT Pro because assignments and other gradebook items are kept in different tables, so I added several reports for PT Pro once it came out.  By using reports from the site, you'll know that if something changes with an update, the reports on the site should work fine and you can install an updated one if needed, rather than being caught by surprise one day because one of the reports you created no longer works because a recent PS update made them unusable.  Or maybe you're new to the district and a report created by someone else breaks and you need to fix it.  If it came from the site, it may just be a matter of taking a few minutes to replace the report!  New reports are added on a regular basis, so in addition to the reports you see on day one with your subscription, you'll have access to several new ones as well over the length of the subscription.

There's a Wide Variety of Reports - some customers have bought a subscription mainly for one area, such as health reports, but soon realized there were several other reports that they could use for attendance, grades, standards, etc.  Several customers use the enrollment reports to help with state reporting, such as easily finding students who were enrolled in a certain course that receives extra state funding.  They could have paid several hundred dollars for the same reports to be created by someone else, but they got the reports they needed, plus had access to a couple hundred other reports they could use.

It's More than Just Reports - in addition to 250+ reports, you also get access to other premium content, including 30+ Knowledgebase articles and premium downloads, such as sqlReports Premium.  The articles will help you with your SQL, save you time troubleshooting reports, or provided you with tips and tricks.  The downloads will give you access to premium version of sqlReports, popular add-ons, and the popular sqlFormLetters.

Thanks for thinking about a subscription and feel free to contact me if you have any questions or would like a free quote -